Business Partner (B1+) /
Iwonna Dubicka, Margaret O'Keeffe, Bob Dignen, Mike Hogan, and Lizzie Wright.
- Harlow, UK : Pearson Education Limited ; Financial Times Publishing, 2018.
- 160 p. : col. ill. ; 30 cm.
- Business Partner .
Also on the cover page : "with Digital Resources access code inside"
Includes a glossary.
"Discover the innovative world of Business Partner, a new eight-level business English course for learners and professionals who want to communicate effectively in English in the workplace. Partnering with the Financial Times means that this course also offers a wealth of international business information on a wide variety of topics. Personalize your learning experience with a structured modular approach that gives the flexibility to focus on specific needs and learning outcomes. Study real-life business stories provided through authentic videos that draw you in and keep you motivated. Study real-life business stories provided through authentic videos that draw you in and keep you motivated. Learn about key business topics such as Brands and marketing, Problems and solutions, Logistics, Working abroad and Entrepreneurship. Immerse yourself in the integrated video-based Communication skills training programme to develop awareness of communication issues, including supporting teamwork, listening actively, collaborating, solving problems, and influencing. Get practical training in functional business skills such as presentations, negotiations, building relationships, and small talk. Work on realistic case studies in the Business workshops. Evaluate your progress step by step against the Global Scale of English Learning Objectives for Professional English. Prepare for business English exams such as BEC, BULATS, LCCI and PTE Professional." (Book Cover) CONTENTS Unit 1 ORGANIZATION 1.1 A news organization -- Video: A news organization -- Vocabulary: Roles and responsibilities -- Pronunciation: Word stress -- Project: Showing someone around a department 1.2 Innovative organisations -- Listening: Flat and tall organisations -- Grammar: Future forms; Present Simple, Present Continuous and be going to -- Writing: An email about future plans and arrangements 1.3 Communication skills: Managing first meetings -- Video: Managing first meetings -- Functional language: Greetings, introductions and goodbyes -- Pronunciation: Intonation and politeness -- Task: Making introductions and contacts at an event 1.4 Business skills: Small talk in first meetings -- Listening: Interview with a communication coach; Small talk between colleagues -- Functional language: Asking and answering questions in first meetings -- Task: Meet a visitor and manage small talk 1.5 Writing: Emails - Organising information -- Model text: Invitation to an induction day -- Functional language: Ordering information in an email -- Grammar: Present Simple and Continuous -- Task: Write a reply to a work-related invitation Business workshop: Office space -- Listening: Employee views on their workspace -- Reading: Millenial-friendly workspaces -- Task: Design a new office space Review Unit 2 BRANDS 2.1 The life of luxury -- Video: A luxury brand -- Vocabulary: Marketing and Brands -- Pronunciation: Stress in compound nouns -- Project: Research and discuss an advertising campaign
2.2 Asian brands go west -- Reading: Chinese combine holidays with luxury shopping -- Grammar: Connectors -- Pronunciation: Connectors, intonation, and pausing -- Speaking: Discussing brands using connectors 2.3 Communication skills -- Video: Teamwork -- Functional language: Giving and responding to advice -- Task: Asking for and giving advice
2.4 Business skills: Making a presentation -- Listening: Different ways to open a presentation -- Functional language: Signposting in presentations -- Task: Prepare and give a presentation 2.5 Writing: Formal and semi-formal emails - Model text: Invitation to a corporate event-- Functional language: Writing, accepting, and declining an invitation -- Grammar: Verbs + -ing vs. infinitive-- Task: Write a formal reply to an invitation Business workshop: Kloze-zone - Listening: Customer and staff feedback on a clothing store -- Task: Brainstorm a brand awarenes campaign --Writing: An email summary of the campaign Review Unit 3 JOB HUNTING 3.1 A job search - Video: Applying for an internship -- Vocabulary: Getting a job -- Pronunciation: Stress in derived words -- Project: Plan and write a job advertisement
3.2 Job interview questions - Listening: Interview questions and answers -- Grammar: Indirect questions -- Pronunciation: Voice range and intonation in indirect questions -- Speaking: A job interview 3.3 Communication skills: Listening actively - Video: Demonstrating active listening -- Functional language: Active listening -- Task: The listening/distraction game 3.4 Business skills: Interviews - Listening: Two job interview -- Functional language: Useful phrases for candidates -- Task: Create a job and interview for it 3.5 Writing: Covering letters - Model text: Covering a letter -- Functional language: Useful phrases for covering letters -- Grammar: Past simple and present perfect -- Task: Write a covering letter Business workshop: Social media manager required - Listening: Three video CV's; First interviews -- Reading:Analysis of three CV's and covering letters -- Task: Conduct a second interview Review Unit 4 BUSINESS STRATEGY 4.1 Food industry strategies -- Video: A food company's strategy for growth -- Vocabulary: Business strategy collocations and word building -- Project: Investigate a food brand's attitude to health 4.2 PEST analysis -- Listening: A lecture on PEST analysis -- Grammar: Modal verbs: obligation, prohibition, necessity, recommendation -- Writing: A short PEST analysis of a company or organisation 4.3 Communication skills: Solving problems -- Video: Problem-solving styles -- Functional language: Offering and asking for help -- Pronunciation: /i:/, /ɪ/, /eɪ/ and /aɪ/ -- Task: Offering and asking for help in work and social situations 4.4 Business skills: Problem-solving meetings -- Listening: A problem-solving meeting -- Functional language: Leading and participating in problem-solving meetings -- Pronunciation: Intonation in 'OK' -- Task: Take part in a problem-solving meeting 4.5 Writing: Reporting reasons and results -- Model text: Report extract -- Functional language: Reporting problems, reasons and results -- Grammar: Comparison -- Task: Write a short report outlining problems, reasons and results Business workshop: Supermarket wars - Reading: Profiles of competing supermarket chains -- Task: Select the best strategies for growth -- Listening: Compare your strategies with a business news report Review Unit 5 LOGISTICS 5.1 E-commerce - Video: Amazon: the logistics of e-commerce -- Vocabulary: Logistics and word building -- Pronunciation: Pausing and stress in presentations -- Project: Debate the use of drones 5.2 Driverless technology - Reading: Lorries lead cars in the technology race -- Grammar: Passive forme -- Pronunciation: Auxiliary verbs in passives -- Speaking: Describe a process 5.3 Communication skills: Collaborating - Video: Collaborating on a project -- Functional language: Agreeing and disagreeing -- Task: A meeting to discuss controversial proposals 5.4 Business skills: Negotiating - Listening: Negotiating new terms and conditions -- Functional language: Negotiating -- Task: Negotiate a new deal 5.5 Writing: Letter of complaint - Model text: Letter of complaint -- Functional language: Useful phrases for letters of complaint -- Grammar: Linking -- Task: Write a letter of complaint Business workshop: Robots wanted for warehouse - Listening: Criteria for choosing a supplier; teleconferences with suppliers -- Task: Negotiate and select a supplier --Writing: A formal email confirming the result of the negotiation Review Unit 6 ENTREPRENEURS 6.1 Fairphone - Video: The worlds first ethical smartphones -- Vocabulary: Running a business -- Pronunciation: Consonant-vowel linking -- Project: Brainstorm and present new busines ideas 6.2 Young entrepreneurs - Reading: Leaving Haravard to start a business -- Grammar: Reported speech -- Speaking: Talk to your journalist about your start-up -- Writing: An email/article based on the interview 6.3 Communication skills: Influencing - Video: Influencing styles: push and pull -- Functional language: Dealing with objections -- Task: Influencing others to overcome objections 6.4 Business skills: Presenting facts and figures - Listening: A presentation based on visual data -- Functional language: Presenting visual information -- Pronunciation: Intonation and discourse marking in presentations - Task: A presentation to an investor 6.5 Writing: Summarising - Model text: Summary of a business talk -- Functional language: Summarising -- Grammar: Order of information in sentences -- Task: Listen to a talk and write a summary Business workshop: Doable crowdfunding - Listening: Three crowfunding pitches -- Speaking: Decide which crowfunding project to back -- Task: Prepare and deliver a crowfunding pitch Review Chapter 7 WORKING ABROAD 7.1 Global work cultures - Vocabulary: Working abroad: adjectives, prefixes, opposites -- Project: Research a different work or study culture 7.2 Cultural anecdotes - Listening: Working in other cultures -- Grammar: Past tenses: past simple, past continuous, past perfect simple -- Pronunciation: Phrasing and intonation in past sentences -- Speaking: Tell an anecdote -- Writing: An anecdote 7.3 Communication skills: Decision-making - Video: Decision-making styles -- Pronunciation: Strong or weak? -- Functional language: Expressing preferences - Task: Discuss preferences and reach agreement 7.4 Business skills: Relationship building - Listening: Conversations at a networking event -- Functional language: Keeping a conversation going -- Task: Meeting new people at an induction day 7.5 Writing: Making recommendations - Model text: Report giving suggestions, advice, and recommendations -- Functional language: Formal/neutral/informal language for recommendations -- Grammar: First and second conditional -- Task: Writing a report giving suggestions, advice and recommendations Business workshop: Cross-cultural consultants - Reading: Blog posts on cultural awareness -- Listening: Interviews with staff about working internationally -- Task: Prepare and present recommendations for working in your culture -- Writing: A formal email confirming the outcome of the presentations Review Chapter 8 LEADERSHIP 8.1 Learning to lead - Video: Safari vet school -- Vocabulary: Leadership -- Pronunciation: Glottal stops -- Project: Discuss and write about a great leader 8.2 Neuroleadership - Reading: Business leaders need neuroscience -- Grammar: Relative clauses -- Pronunciation: Phrasing and intonation in relative clauses -- Speaking: Truth or lie game using relative clauses 8.3 Communication skills: Giving and recieving feedback - Video: Positive and developmental feedback -- Functional language: Giving and responding to feedback -- Task: Give and respond to developmental feedback 8.4 Business skills: Leading meetings - Listening: Managing a team meeting -- Functional language: Leading and managing meetings -- Task: Lead a mini-meeting 8.5 Writing: Informing of a decision - Model text: Email about decisions made by board of directors -- Functional language: Formal and semi-formal language for decisions -- Grammar: Reduced relative clauses -- Task: Write a formal email to inform staff of decisions made Business workshop: Listening: Three employess talking about their training needs -- Reading: Profiles of training courses -- Task: Design a developmental plan for an employee -- Writing: An email to justify a training course Review
Autres auteurs : Mike Hogan, Lizzie Wright
9782326002081 9781292233550 (Student Book with Digital Resources)
9782326002081
English language--Commercial and business language. English language--Textbooks for foreign speakers.