TY  - BOOK
AU  - Jewinski,Ed
AU  - Jewinski,Judi
TI  - How to Write an Executive Summary
SN  - 0776602721 (pbk)
U1  - 808/.062 
PY  - 1990///
CY  - Ottawa
PB  - University of Ottawa Press
KW  - Abstracting
N1  - "Today's managers and administrators of corporations, companies and government offices depend on executive summaries to save themselves time and money. That's because a good executive summary immediately allows the reader to make the right decision at the right time and to delegate responsibility appropriately; As the authors of this book explain in simple and straightforward terms, the executive summary isn't just short, it's concise; and it isn't just condensed, it's exact. The reader of a well-written executive summary is able to act instantly and responsibly on the basis of the relevant, accurate and time-efficient information it encapsulates. The message of this book is clear: anything short of precision won't do; anything longer wastes time; Ed and Judi Jewinski have been training writers to be concise, exact and explicit since 1973.; CONTENTS; Acknowledgements; How to use this book; Section I: The Theory; Why Tackle the Executive Summary?; Chapter 1: Towards a Definition; 1. What Do Summaries Do?; 2. From Writer to Reader: Who Is Your Audience?; 3. Identifying Your Own Purpose; 4. Getting Organized; 5. The Scientific Shortcut; 6. The Purpose = The Main Point; 7. The Four Steps; 8. Focusing on Contents; Chapter 2: Down to Specifics; 1. Ways of Reasoning; 2. The Generality Pyramid; 3. The Case for Tables, Charts and Diagrams; 4. The Case for Bullets; 5. In Summary; Section II: The Practice; The Executive Summary in Context; Chapter 3: Summarizing Reports; 1. Overview; 2. The Approach: Accounting for Structure; 3. An Example: The One-Minute Management Summary; 4. An Exercise: The Marlon Report Summary; Chapter 4: Summarizing  Technical Reports and Documents; 1. Overview; 2. The Approach: Managing the Technical Language; 3. Example A: The Overall Summary; 4. Example B: Summary of the Findings; 5. Example C: Summary of the Recommendations; Chapter 5: Summarizing Proposals; 1. Overview; 2. The Approach: Confirming Your Competitiveness; 3. An Example: Executive Summary - Project KIDS; 4. Exercise A: Bullet Summary - Project KIDS; 5. Exercise B: Manitou Tourism Strategy Summary; Chapter 6: Summarizing Spoken Material; 1. Overview; 2. The Approach: Preparing Official Minutes - Example: Manitou Tourism Task Force Minutes; 3. The Approach: Preparing Prose Notes - Example: Summary of an Interview; 4. An Exercise: Summarizing from a Transcript; Chapter 7: Summarizing Questionnaires and Surveys; 1. Overview; 2. The Approach: Making Results Readable; 3. An Example: A Chapter Summary; 4. Exercises: The Geronimo Survey; Chapter 8: Summarizing Instructions; 1. Overview; 2. The Approach: Justifying the Steps; 3. An Example: A Chapter Summary; 4. An Exercise: "How to Prepare a Speech"; Chapter 9: Make Every Word Count; 1. Overview; 2. Reduce Wordiness: Avoid weak verbs -- Avoid writing in the passive voice -- Avoid Redundant Expressions -- Use short substitues for long-winded phrases -- Reduce which/that/who clauses -- Exercise; 3. Avoid Unnecessary Formality; 4. Avoid Slanted Language; The Last Word
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