000 09178cam a2201117 a 4500
999 _c2582
_d2582
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005 20230626224416.0
008 070716s2008 onca b 000 0 eng
020 _a9780195423228 (pbk)
035 _aocn156889931
040 _aNLC
_beng
_cJCRC
049 _aMAIN
055 0 1 _aT11
055 0 _aT11
_bR37 2007
055 0 0 _aT11
_bR398 2008
082 0 _a808/.0666
_222
090 _aT11 .R37 2008
_bAEGMCT
090 _aT 11 R37 2008
_bAEU
100 _aMacLennan, Jennifer
245 0 0 _aReadings for Technical Communication /
_cJennifer MacLennan.
260 _aDon Mills, ON :
_bOxford University Press,
_c2008.
300 _axiv, 408 p. :
_bill. ;
_c23 cm.
505 _aIntroduction
505 _aPart I Thinking about Communication
505 _aChapter 1 Communicate Well and Prosper: Poor Interaction Costs Companies More Than They Realize - Or Can Afford /
_rHelen Wilkie
505 _aChapter 2 Why Communication Matters /
_rJennifer M.MacLennan
505 _aChapter 3 A Whole New Mind for a Flat World /
_rRichard M.Felder
505 _aChapter 4 Fist Flight /
_rAndrea MacKenzie
505 _aChapter 5 Functional Communication: A Situational Perspective /
_rLloyd F.Bitzer
505 _aPart II Communicating Science
505 _aChapter 6 Communicating Science /
_rJ.S.C. McKee
505 _aChapter 7 Avoid the Technical Talk, Scientists Told. Use Clear Language /
_rStephen Strauss
505 _aChapter 8 Getting the Story, Telling the Story: The Science of Narrative, the Narrative of Science /
_rCheryl Forbes
505 _aChapter 9 Advancing Science Communication: A Survey of Science Communicators /
_rDebbie Treise and Michael F.Weigold
505 _aChapter 10 Communicating Science in the 'Digital Age': Issues and Prospects for Public Engagement /
_rRichard M.Holliman
505 _aChapter 11 Negotiating Organizational Constraints: Tactics for Technical Communicators /
_rMarjorie Rush Hovde
505 _aPart III The Case for Rhetoric
505 _aChapter 12 An Engineer's Rhetorical Journey: Personal Reflections /
_rRichard T.Burton
505 _aChapter 13 Science and Rhetoric /
_rNeil Ryder
505 _aChapter 14 What Connection Does Rhetorical Theory Have to Technical and Professional Communication? /
_rTania Smith
505 _aChapter 15 Classical Rhetoric for Engineering Student /
_rStephen M.Halloran
505 _aChapter 16 Aristotle's Rhetoric as Handbook of Leadership /
_rJonathan Shay
505 _aChapter 17 Are Scientists Rhetors in Disguise? An Analysis of Discursive Processes within Scientific Communities /
_rHerbert W.Simons
505 _aPart IV Observations on Style and Editing
505 _aChapter 18 Effective Writing /
_rGeorge C.Hardwell
505 _aChapter 19 Clutter /
_rWilliam Zinsser
505 _aChapter 20 Getting It Together: Strategies for Writing Cohesively /
_rJennifer M.MacLennan
505 _aChapter 21 Voices to Shun: Typical Modes of Bad Writing /
_rJoe Glaser
505 _aChapter 22 Situational Editing: A Rhetorical Approach for the Technical Editor /
_rMary Fran Buehler
505 _aChapter 23 Escape from the Grammar Trap /
_rJean Hollis Weber
505 _aChapter 24 Sense and Nonsense about Grammar /
_rBrian Bauld
505 _aPart V Perspectives on Audience and Context
505 _aChapter 25 Making Them an Offer They Can't Refuse: How to Appeal to an Audience /
_rJeanie Wills
505 _aChapter 26 Bridging Gaps, Engineering Audiences: Understanding the Communicative Situation /
_rBurton L. Urquhart
505 _aChapter 27 Communicating With Non-Technical Audiences: How Much Do They Know? /
_rBernadette Longo
505 _aChapter 28 These Tricky Relationships to an Audience /
_rPeter Elbow
505 _aChapter 29 What's Practical About Technical Writing?
_rCarolyn R. Miller
505 _aChapter 30 These Minute Took 22 Hours: The Rhetorical Situation of the Meeting Minute-Taker /
_rDavid Ingham
505 _aPart VI Language
505 _aChapter 31 The Language of Science: Its Simplicity, Beauty, and Humour /
_rAnatol Rapoport
505 _aChapter 32 Digitariat /
_rBill Casselman
505 _aChapter 33 Politics and the English Language /
_rGeorge Orwell
505 _aChapter 34 The World of Doublespeak /
_rWilliam Lutz
505 _aChapter 35 Bafflegab and Gobbledygook: How Canadians Use English to Rant, to Lie, to Cheat, to Cover up Truth, and to Peddle Bafflegab /
_rBill Casselman
505 _aChapter 36 Gasping for Words /
_rArthur Plotnik
505 _aChapter 37 What Do You Mean I Can't Call Myself a Software Engineer? /
_rJohn R.Speed
505 _a Chapter 38 Disciplinarity, Identity, and the Profession of Rhetoric /
_rJennifer M.MacLennan
505 _aPart VII Ethical and Political Constraints
505 _aChapter 39 Communicating Ethically /
_rJennifer M.MacLennan
505 _aChapter 40 Ethos: Character and Ethics in Technical Writing /
_rCharles P. Campbell
505 _aChapter 41 Between Efficiency and Politics: Rhetoric and Ethics in Technical Writing /
_rCezar M.Ornatowski
505 _aChapter 42 Developing Ethical Devision-Making Skills: How Textbooks Fail Students /
_rJames Gough and Anne Price
505 _aChapter 43 Can Ethics Be Technologized? Lessons from Challenger, Philosophy, and Rhetoric /
_rPaul M. Dombrowski
505 _aChapter 44 The Moral Un-neutrality of Science /
_rCharles P. Snow
505 _aPart VIII Communication in a Technological Society
505 _aChapter 45 Thinking about Technology /
_rGeorge Grant
505 _aChapter 46 Motorcar: The Mechanical Bride /
_rMarshall McLuhan
505 _aChapter 47 Verbal Text: Electronic Communication in the Information Age /
_rSigrid Kelsey and Elisabeth Pankl
505 _aChapter 48 The Perils of Powerpoint /
_rThomas R. Daniel and Kathryn N. McDaniel
505 _aChapter 49 Rewind, Pause, Play, Fast-Forward /
_rIbrahim Khider
505 _aChapter 50 Driven to Distraction: How Our Multi-channel, Multi-tasking Society is Making it Harder for Us to Think /
_rJohn Lorinc
505 _aChapter 51 The Deceiving Virtues of Technology: From the Cave of the Cyclops to Silicon Valley /
_rStephen L.Talbott
505 _aPart IX Trouble in the Office: A Communication Case Study
505 _aChapter 52 Trouble in the Office: The Case of Bob Eaglestone /
_rJennifer M.MacLennan
505 _aChapter 53 Reading Eaglestone: A Corporate Psychopath? /
_rPaul J.Zepf
505 _aChapter 54 Defending Eagleston: Bad Fit or Wrongful Hire? /
_rJoe Azzopardi
505 _aContributor Biographies
505 _aPermissions
520 _a"Successful professional communication depends on more than simply completing a logbook or correctly formatting a memo. To communicate effectively, both in general and in the technical professions specifically, it is necessary to understand the politics of interaction in the workplace, and to explore the impact on professional communication of such issues as language use, style, situation, power dynamics, face, ethics, leadership, and technology. Readings for Technical Communication highlights these keys to successful communication. A collection of thought-provoking essays by both theorists and practitioners, it encourages students to see professional and technical communication as an engaged human process that is shaped and constrained not just by content and format but also by a wide range of additional considerations, from personal credibility, interpersonal sensitivities, and relational history to ethical challenges, organizational expectations, and political manoeuvring.
520 _aKey Features : Organized by theme -- The readings are organized by theme to provide a structure for the discussion of the wide variety of issues within professional communication. -- Organized by theme -- The readings are organized by theme to provide a structure for the discussion of the wide variety of issues within professional communication. -- Canadian content -- The selection vary in style, formality, perspective, focus, and audience, to introduce students to the widest range of writing possible. -- Comprehensive coverage of key issues -- The text offers detailed discussion of issues not usually covered in technical communication texts, such as credibility, strategy, and ethics. -- Thought-provoking discussion questions -- Each essay is accompanied by study questions intended to provoke thoughtful discussion and further research. -- Classic and new material -- The selection include both well-known classics and new essays written specifically for this volume." (Book Cover)
650 0 _aTechnical writing
_vTextbooks.
650 0 _aCommunication of technical information
_vTextbooks.
856 _uhttps://global.oup.com/ushe/product/readings-for-technical-communication-9780195423228?cc=ca&lang=en&
_zPublisher's Website.
942 _2z
_cBK