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003 | OSt | ||
005 | 20191216195934.0 | ||
008 | 900615s1990 onc 00010 eng u | ||
020 | _a0776602721 (pbk) | ||
035 | _a(OCoLC)22279536 | ||
040 |
_aOOU _beng _cJCRC |
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055 | 0 | 1 | _aPE1477 |
082 | 0 | _a808/.062 | |
099 | _aPE 1477 .J48 1990 | ||
100 | 1 |
_aJewinski, Ed, _d1948- |
|
245 | 1 | 0 |
_aHow to Write an Executive Summary / _cEd Jewinski and Judi Jewinski. |
260 |
_aOttawa : _bUniversity of Ottawa Press, _c1990. |
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263 | _a9009. | ||
300 |
_axiv, 114 p. : _bill. ; _c23 cm. |
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505 | _a"Today's managers and administrators of corporations, companies and government offices depend on executive summaries to save themselves time and money. That's because a good executive summary immediately allows the reader to make the right decision at the right time and to delegate responsibility appropriately. | ||
505 | _aAs the authors of this book explain in simple and straightforward terms, the executive summary isn't just short, it's concise; and it isn't just condensed, it's exact. The reader of a well-written executive summary is able to act instantly and responsibly on the basis of the relevant, accurate and time-efficient information it encapsulates. The message of this book is clear: anything short of precision won't do; anything longer wastes time. | ||
505 | _aEd and Judi Jewinski have been training writers to be concise, exact and explicit since 1973. | ||
505 | _aCONTENTS | ||
505 | _aAcknowledgements | ||
505 | _aHow to use this book | ||
505 |
_aSection I: The Theory _tWhy Tackle the Executive Summary? |
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505 |
_aChapter 1: Towards a Definition _t1. What Do Summaries Do? _t2. From Writer to Reader: Who Is Your Audience? _t3. Identifying Your Own Purpose _t4. Getting Organized _t5. The Scientific Shortcut _t6. The Purpose = The Main Point _t7. The Four Steps _t8. Focusing on Contents |
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505 |
_aChapter 2: Down to Specifics _t1. Ways of Reasoning _t2. The Generality Pyramid _t3. The Case for Tables, Charts and Diagrams _t4. The Case for Bullets _t5. In Summary... |
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505 |
_aSection II: The Practice _tThe Executive Summary in Context |
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505 |
_aChapter 3: Summarizing Reports _t1. Overview _t2. The Approach: Accounting for Structure _t3. An Example: The One-Minute Management Summary _t4. An Exercise: The Marlon Report Summary |
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505 |
_aChapter 4: Summarizing Technical Reports and Documents _t1. Overview _t2. The Approach: Managing the Technical Language _t3. Example A: The Overall Summary _t4. Example B: Summary of the Findings _t5. Example C: Summary of the Recommendations |
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505 |
_aChapter 5: Summarizing Proposals _t1. Overview _t2. The Approach: Confirming Your Competitiveness _t3. An Example: Executive Summary - Project KIDS _t4. Exercise A: Bullet Summary - Project KIDS _t5. Exercise B: Manitou Tourism Strategy Summary |
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505 |
_aChapter 6: Summarizing Spoken Material _t1. Overview _t2. The Approach: Preparing Official Minutes - Example: Manitou Tourism Task Force Minutes _t3. The Approach: Preparing Prose Notes - Example: Summary of an Interview _t4. An Exercise: Summarizing from a Transcript |
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505 |
_aChapter 7: Summarizing Questionnaires and Surveys _t1. Overview _t2. The Approach: Making Results Readable _t3. An Example: A Chapter Summary _t4. Exercises: The Geronimo Survey |
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505 |
_aChapter 8: Summarizing Instructions _t1. Overview _t2. The Approach: Justifying the Steps _t3. An Example: A Chapter Summary _t4. An Exercise: "How to Prepare a Speech" |
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505 |
_aChapter 9: Make Every Word Count _t1. Overview _t2. Reduce Wordiness: Avoid weak verbs -- Avoid writing in the passive voice -- Avoid Redundant Expressions -- Use short substitues for long-winded phrases -- Reduce which/that/who clauses -- Exercise _t3. Avoid Unnecessary Formality _t4. Avoid Slanted Language |
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505 | _aThe Last Word | ||
650 | 0 | _aAbstracting. | |
700 | 1 |
_aJewinski, Judi, _d1952- |
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942 |
_2z _cBK |