000			nam a22 7a 4500
999			_c455 _d455
003			OSt
005			20190326154539.0
008			171127b xxu||||| |||| 00| 0 eng d
020			_a9780194579315 (Student Book with MultiROM)
040			_cJCRC
100			_aGutjahr, Lothar
245			_aEnglish for Sales & Purchasing / _cLothar Gutjahr & Sean Mahoney.
250			_a1st ed.
260			_aOxford : _bOxford University Press, _c2009.
300			_a80 p. : _bill. ; _c26 cm. _e+ 1 MultiROM.
440			_aOxford Business English
440			_aExpress
500			_aAccompanying "MultiROM" also includes audio tracks that can be played on a conventional CD player. Interactive exercises require a computer.
504			_aIncludes a glossary, appendices and transcript.
505			_a"English for Sales & Purchasing is part of the EXPRESS SERIES. It is the ideal quick course for business professionals who need to communicate confidently and effectively in English in the area of sales and purchasing. It can be used to supplement a regular coursebook, on its own - as a stand-alone intensive specialist course, or for self-study. With English for Sales & Purchasing, you'll be prepared for your next negotiation - whichever side you are on.
505			_aKey Features of the Book: _tA broad range of material targeting different areas of sales and purchasing _tRealistic listening extracts presenting language in context _tStimulating role-plays _tAuthentic documents and correspondence _tSTARTER section at the beginning of each unit with topics for discussion and reflection _tAppendix including an answer key, transcript, A-Z wordlist, and a glossary of useful phrases and vocabulary
505			_aKey Features of the MultiROM: _tRealistic listening extracts _tInteractive exercises to practise the language of sales and purchasing" (Book Cover).
505			_aCONTENTS:
505			_a1. Jobs and responsibilities
505			_aTopics _tJob titles and tasks _tA sales meeting _tA requisition
505			_aSkills _tTalking about your job _tTalking about goals, objectives, and targets _tTelephoning language
505			_a2. New contacts
505			_aTopics _tAt a trade fair _tRelationship building _tFollow-up emails
505			_aSkills _tBeing polite _tEstablishing contact at a trade fair _tSmall-talk strategies _tEmail conventions and phrases
505			_a3. Offers
505			_aTopics _tA sales pitch _tThe AIDA approach to sales _tA request for proposal _tAn offer letter
505			_aSkills _tOffers, tenders, and bids _tTalking about a product _tThe tendering (or bidding) process _tActive listening
505			_a4. Negotiations
505			_aTopics _tTips for successful negotiations _tA company visit _tNegotiating styles _tWin-win negotiations
505			_aSkills _tdiscussing terms and conditions (conditional sentences) _tAgreeing and disagreeing _tStarting and ending a negotiation
505			_a5. Orders
505			_aTopics _tTelephone orders _tAn online order _tA change to an order _tNumber and figures _tContract terms and phrases
505			_aSkills _tExchanging information _tHandling orders _tReferring to numbers in an order
505			_a6. Customer care
505			_aTopics _tDealing with problems over the telephone and in writing _tAn online complaint form
505			_aSkills _tComplaining effectively _tComplaint management with CASH _tLetters of complaint and apology
505			_aAppendix _tTest yourself _tPartner files _tAnswer key _tTranscripts _tA-Z word list _tUseful phrases and vocabulary
521			_aIntended for business professionals who need to communicate confidently and effectively in English in the area of sales and purchasing. Intermediate B1 (CEFR)
650			_aEnglish language _xBusiness English _vTextbooks for foreign speakers.
650			_aPurchasing agents _xTerminology.
650			_aSales personnel _xTerminology.
650			_aEnglish language _xSelf-instruction.
650			_aEnglish language _xBusiness English _vProblems, exercises, etc.
650			_aEnglish language _xSales and Purchasing.
700			_aMahoney, Sean
856			_uhttps://goo.gl/Dz8147 _yPublisher's Website.
942			_2z _cMX